• Join Our Mailing List ∇
  • |
  • Sign In
  • |
  • Sign Up
  • |
  • Help
Shopping Bag ( 0 item )

Mass Communication Principles and Practices

Price : $28.75
ISBN # : 9788182203280
Author : B. K. Chaturvedi & S. K. Mittal
pages: 1122
Edition : Paperback
Volumes : 1
Publisher : Global Vision Publishing
Published : 2012

The book entitled Mass Communication: Principles and Practices is a comprehensive and critical study of the different dimensions of the process of communication. Newspapers, magazines, radio, television and, of course, the internet are the vital ingredients of mass communication. It is remarkable to point out that the application of some form of media is the hallmark of the discipline of mass communication. The distinguishing feature of this book is that it has given particular attention to the role of mass media in the context of India. All the major developments in the field of mass communication have been discussed and examined with a particular reference to India. As a matter of fact, this book provides the thorough study of mass media and its impact and relevance for India.
The authors have made serious and sincere effort to incorporate all the key elements of mass communication both from the theoretical as well as empirical perspectives. This work is an invaluable source of knowledge for the graduate and post-graduate students undertaking mass communication.

This book was added to South Asia bookstore on Monday 15 October, 2012.

You may also like these Books

Author:K. V. Krishnaswamy
Author:K Satchidananda Murty.
Author:ed Niramal Lakshman
Author:Sabita Goswami
Author:Edited By Kalpana Sharma
Author:Sushmita Bose
Author:Samir Kumar Singh
Author:John Elliott, Bernard Imhasly, Simon Denyer

Facebook Likes

Deal of the Day

Guide to Indian Markets (Thoroughly Revised & Updated - Second Edition)
Author: MRUC & Hansa Research
Price: $449.75 $359.75
History of Indian Nation (set of 4 volumes)
Author: Muzzaffar H. Syed, Anil Kumar & B.D. Usmani
Price: $339.75 $271.75
Rabindra Chitravali: Paintings of Rabindranath Tagore (4 volume box set)
Author: Rabindra Chitravali
Price: $649.75 $519.75
Christian Themes in Indian Art from Mughal Times to the Present
Author: A. Amaldass and G. Lowner
Price: $139.75 $105.00
Ancient Indian Tradition and Mythology (72 vols)
Author: G.P. Bhatt & J.L. Shastri
Price: $1,799.00 $1,439.00
Sacred Books of the East (50 Volumes)
Author: F. Max-Muller
Price: $899.00 $719.00
Gandhi and Ambedkar: Saviours of Untouchables of
Author: Sheshrao Chavan
Price: $28.00 $22.00
Most Dangerous Place: Pakistan's Lawless Frontier
Author: Imtiaz Gul
Price: $26.95 $14.75
Handcrafted Indian Textiles: Tradition And Beyond
Author: Martand Singh, Rta Kapur Chishti and Rahul Jain
Price: $89.75 $80.00
City of Joy
Author: Dominique Lapierre
Price: $15.00 $10.00
Philosophy of the Bhagavad Gita: An Exposition 2 Vols
Author: Chhaganlal G Kaji
Price: $29.75 $34.75
Ananya: A Portrait of India
Author: SN Nirmal & K Mattoo Sridhar
Price: $90.00 $59.75
Universality of the Sikh Religion
Author: Dr. Jaspal Singh Mayell
Price: $31.50 $24.75
Keep Up with Us.

South Asia Books, located at Columbia, Missouri - mid-way between St Louis and Kansas City, USA, has since its start in 1969 evolved from a supplier of rare volumes from India and Pakistan to the major supplier for India related monographs for bookstores, wholesalers, libraries, and individuals.
South Asia Books is known to be the best collection of books on South Asia available outside of the region itself! Its stock includes thousands of titles available for sale, plus thousands of other used and single title books, including a large selection of art history and language related texts.
South Asia Books adds approximately 1,000 new titles annually, representing most of the major Indian publishers, including Motilal, DK, Manohar, Abhinav, Vikas, Eastern Book Linkers, Rawat, and Satguru. Orders can be done from throughout the World.